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NAMELESS

Trazos

Madrid

2016


NAMELESS. Is a fictitious clothing and accesories prêt-à-porter brand for men and women. It has an urban and minimal style.
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Aesthetic. Plain colours and absence of patterns. The colour range is usually white, gray and nude.
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Collections. There are two collections per year with a limited number of units.
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Market. National and international. Highly targeted for Nordic countries. Sold online, in boutiques and in concept stores.
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Target group. Public between 20 and 30 years old. Man and woman. Medium/high economic level. Searching for easy combinable clothing. Interested in art and design.
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Brand value. Functional, design, lifestyle.
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Diferential value. Cuts, volumes and unique forms. Made in Spain. Exclusive limited editions. Slow Fashion. Details in garments.


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